3 Reasons to Hit “Record” (and 3 Tips for Better Recordings)

As a devotee of handwritten notes, I’ve had quite a bit of experience flipping through my legal pad only to wonder, “Is that a sentence? What word could that possibly have been?”

Life may be a little simpler for typing enthusiasts, but the fact remains that when we take notes on a dynamic conversation, something’s lost in translation. And in business, this can mean lost productivity.

If you’ve ever spent valuable time working out whether that’s a “g” or a “q” (or what word that would be either way), we’ve got you covered. GoToMeeting, GoToWebinarGoToTraining and OpenVoice all feature the ability to record online discussions and events, so you can always go back to the source.

3 Ways to Put Recordings to Work For You

Here are three ways you can put recordings to work for your team to get more from every online discussion.

1) Spread your thought leadership.

When you’ve put hours of preparation and hundreds of marketing dollars into a webinar, you want to extend its reach. Post a recording of your presentation online and email it to anyone who missed the live event to stretch its value.

2) Trash stale training scripts.

With recorded sales demonstrations and customer calls, you can pass learning from your rock-star employees to new team members using authentic scenarios. Better yet, record new employees’ calls and play them back for review. Nothing makes training come alive like custom feedback.

3) Lighten the load on your trainers.

You want your team to learn from your brightest employees and from industry experts, but scheduling frequent sessions can be time-consuming for top performers and expensive for your company. Record training sessions so that your employees can refer to them again and again.

3 Ways to Optimize Recordings

Sold? Now, make the most of those recordings. Here are three best practices that can help you create great recordings you’ll put to good use:

1) Don’t catch attendees by surprise.

Let everyone know that your meeting or presentation will be recorded from the start.

2) Embrace repetition.

Make it easy for listeners to follow the conversation after the fact. If you answer questions submitted via chat, or if you take questions from audience members at a live event, repeat the question into your microphone before you answer so it will be clear to anyone who couldn’t attend at the time. If you take a poll, discuss its outcome so it will be clear in the recording, too.

3) Keep the conversation going.

Share contact and follow-up information for speakers or participants where you can. People who listen to the recording may have questions that weren’t answered during your discussion and wish to reach out to the right person, speaker or department afterwards.

Check out the recording features with a 30-day free trial of GoToMeeting, GoToWebinar and GoToTraining today.

Try GoToMeeting, GoToWebinar, or GoTraining free for 30 days. | www.gotomeeting.com

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