Today we have a guest post from Jill Konrath. Jill is the author of two bestselling books, SNAP Selling and Selling to Big Companies. For more ideas on increasing sales, download her free Prospecting Tool Kit: http://www.jillkonrath.com/sales-resources
I love online meetings. Seriously. I use them for local clients whose offices are across town. I use them to talk with potential clients who are scattered across the U.S. or in more distant lands. And I use them to work with my colleagues on projects.
Why do I love them? I save hours of drive time. I can quickly establish a personal relationship with new prospects on a much deeper level. And it’s so much easier to get on people’s calendars.
That’s the good news. But let me say this. Doing it well requires new skills. Trust me. I’ve made a ton of mistakes in the process.
OOPS #1: Technological Idiocy
If you’re like me, using new technology is not second nature. I freak out when things go wrong. To ensure that doesn’t happen, I practice ahead of time with safe people who will still love me even when I’m a total loser. Or, I rope in a savvy geek to give me step-by-step instructions. Make your mistakes before you go live – or risk embarrassing yourself.
OOPS #2: Embarrassing Interruptions
After my husband barged into my home office during an important online meeting, I realized I needed to do something. Today, my office has a huge “Do Not Interrupt” sign outside it when I’m online. Make sure you shut down text message and email too. I’ve heard horrible stories about what’s popped up at a most inopportune time.
OOPS #3: Staring at People’s Navels
If you’re using virtual meetings to create a personal connection, then doggone it, you need to be looking people in the eye. Obvious, yes. But when you’re talking to someone online, I’ll bet you’re looking at where their video shows up on your screen — which may be in the lower corner. Make sure to move their smiling face right up under your camera. That way you’ll be looking directly at them.
Starting to get the picture? Yes, video meetings are new. And, you’ll feel really awkward when you first use them. But, as I’ve discovered, the benefits far outweigh my initial discomforts.
Give ‘em a shot! You’ll be glad you did!
What’s the most embarrassing thing that’s happened to you on a web conference?
More salespeople are using video meetings this year than ever before. Download the report from CSO Insights here.
Photo credit: CC Chapman